6 Business Trends in 2021 You Need to Know (Part 2)

Reading time: 4 minutes

Part 1 of the previous article mentioned 3 trends that businesses need to grasp in 2021 to grow. In this Part 2, the article continues to share the remaining important business trends.

4. Using Social Media to Sell

Selling on Social Media

The fourth business trend the article introduces is selling through social media. This is a new approach to selling and building relationships with potential customers.

Social media selling techniques include directly interacting with potential customers and posting content relevant to them. At the same time, listening to and understanding target customers by monitoring their posts, news, or any other public information about them.

Using social media is a smart tactic for businesses to reach and sell more. At its core, social media selling aims to nurture 1-on-1 relationships, personalize every interaction, and make the customer experience more unique and personal.

To succeed in social media selling, you need to define a direction. A basic approach that has been successfully applied and you can refer to is:

– Identify your primary customers on social media, your target audience, and your approach method.

– Build a personal Facebook account, fanpage, or group that is friendly with business content.

– Link your brand on social media with your brand’s website to achieve the highest community effectiveness.

5. Investing in Virtual Call Centers

Using Virtual Call Centers

Many businesses today face the problem of having to handle too many tasks at the same time. A large and ever-growing number of customers leads to an inability to manage them all effectively. If this issue is not addressed in a timely manner, it can negatively impact business results. Existing customers will leave and never return, while the business must constantly chase after new ones.

For businesses with many employees, dividing and assigning tasks to each person is also a difficult challenge. It wastes a lot of time and reduces work efficiency. More seriously, it can affect the entire business operation. Employees also easily become discouraged when they work a lot but see little results. Therefore, businesses need to optimize customer care as well as employee management.

To solve the above problems, you need OMICall. OMICall – a professional business call center that businesses should use if they want to operate efficiently and generate more profit:

– Helps businesses manage work more simply

– Integrates modern VoIP technology into the system

– Distributes customers to sales staff effectively

– Can receive multiple calls simultaneously, record calls, route calls, and make free internal calls

– Integrates many other management tools such as SMS marketing, call center services, and CRM, etc.

– New feature: “OMI LiveTalk”

You can learn more about the features mentioned above at:

Sales Training

Sales Training

No matter how advanced technology becomes, there are still problems it cannot solve in place of humans. Sales employees need to develop their qualities and abilities to do work that technology cannot. Applying technology is good, but businesses must not forget to train their staff. That is also the final business trend that this article brings.

Today, the majority of sales employees receive very little or no sales training at all. Or they even lack the most basic sales skills, from communication to using the latest sales automation tools. Research has shown that continuously trained sales employees achieve at least 50% better average results. Continuous sales training will turn sales employees into trusted advisors for their customers, thereby improving sales productivity and increasing revenue.

2020 was greatly affected by the Covid-19 pandemic. At the beginning of 2021, the pandemic continued to threaten the business operations of many companies. Therefore, by having a good grasp of the business trends of 2021, businesses will be more confident in their development, stabilize sooner, and move toward a revenue breakthrough.

VIHAT TECHNOLOGY Co., Ltd

Headquarters: ViHAT Building – 06 Street No. 16 (Him Lam Residential Area) – Hiep Binh Chanh Ward – Thu Duc District – Ho Chi Minh City

Hanoi Branch: Floor 15, LADECO Building, 266 Doi Can, Ba Dinh, Hanoi

Cambodia Branch: Thida Rath #154 St. 33MC, Sangkat Steung Meanchey, Khan Mean Chey, Phnom Penh